Well this is bizarre: McDonald's has different websites for the different ethnic groups in the U.S. that frequent its restaurants. One for blacks, one for Asians and one for Hispanics. From a quick scan they all seem to rely on stereotypes with the black one making use of Afrocentric themes, the Asian one showing a tech-heavy bedroom that includes a laptop, a flat-panel TV, video game system and synthesizer while the Hispanic one has a picture of a heart that includes a Mexican wrestler and soccer ball on it.
No word on when the Native American one is due to come out.
The balkanization of the U.S. continues...
No word on when the Native American one is due to come out.
The balkanization of the U.S. continues...
1 comment:
Maybe they are just taking a page out of the Barack Obama playbook.
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